I don't know what McDonald's was one when they came up with this guy, but I personally find him revolting on several different levels. Maybe it's the Gabe Kaplan-esque hair and mustache. Maybe it's his haltingly forced attempt at humor. Or the overall lame, poser-slacker persona that he exudes. Or maybe because he just SUCKS! I saw the print ads in EW this week and they're even worse.
Phew, angry bitter advertising rant coming to and end. That felt good. What do you think?